How Wall and Window Art can Help a New Business | Alessandra Tortone
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How Wall and Window Art can Help a New Business

A business has to be involving, it has to be fun and it has to show your creative instincts – Richard Branson

So, after all the planning, and uncertainty and all those long agonizing moments when you thought you were going to quit; you’ve finally did it! You opened your own business! First off, I’d like to say congratulations! Opening a new business is no small feat.

But, opening your business is just the beginning. Now you may be a little worried. You’ve got everything ready and now all that’s left is for the clients and customers to start pouring in; but they aren’t coming in as fast as you want. Well, that’s nothing you should worry too much about. Every new business faces this challenge. But here’s something that can help; wall and window art!

 I know, you are probably thinking how? I’m a professional, I know what I’m doing. what is some wall art or widow art supposed to give my business, that I haven’t? But here’s the thing, a new place of business regardless of what kind it is needs to feel welcoming, soothing, charming even. And there’s no better way to do this than to create wall art or window art that says; welcome, we are happy to have you here.

Besides the furniture and the décor, and the probably many fancy gadgets in your place of business; art is the one element that will create the right atmosphere. In fact, sometimes a customer will probably have no idea what it is that you do but they will be drawn to your place of business because of the wall art or window art. They could be like; wow, that wall art is so cool, let’s go check that place out. Or; I’ve never seen window art that beautiful; I wonder what the inside looks like. Art is incredibly attractive. It has a certain pull that people cannot resist.

Think of a wall art at the side of your building, or a window art on your perfectly shaped windows. Or a hand painted design that gives your establishment a homey feeling. Or an intricately designed hand painted wall art. Now think about what your customers or clients feel when they look at it. Think about the atmosphere it creates for them. Of course, the point is not for them to get distracted by the art and in the process ignore your business, the point is for them to feel so welcomed and soothed by the art that they cannot help but come back.

Also, the beautiful thing about wall art or window art or any kind of gorgeous mural art is that it has the power to provide people with information about your business, without you having to do so. So, maybe you just opened your business in an entirely unfamiliar neighbourhood. You are trying to obviously, but you haven’t gotten to know or reached out to everyone one yet. If you put the right mural art up, I can assure you that most of that problem will take care of itself. People will immediately connect to your business because of the art they see on your window or wall. In fact, it can be a way for people immediately find you or referring you. They could be like; go get coffee for me at the new place with the gorgeous wall art or window art. Or they could be like; looking for a place with great cupcakes? Go to the store at the corner, it’s the one with the great wall art or window art, you can’t miss it.

Even if your new business is in the corporate world or tech or wherever, a beautiful mural art will go a long way in bringing and keeping your clients. Nothing wrong with a beautiful wall art in your law office. You are a great lawyer and having wall art or window art will show that you have great taste. Also, the law can be so serious, a great wall art will immediately put your clients at ease when they walk into your office.

Your budding business is already off to a great start, what with your determination, courage and obvious business savvy. So, why don’t you crown all of that up with some great art? Because with art, you can never go wrong. And if you’ve just opened up a new business, tell us what’s that’s like in the comments. Do you have any mural art up at your place of business? What made you choose it and how has it helped?

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